In 217, VAST MEDIA was invited again to the MIP Academy in Busan, South Korea.
This year, Matthias Puschmann (Co-Founder and Managing Director of VAST MEDIA) held a session about Virtual Reality Storytelling […]
Since its early days as a messaging app, Snapchat has evolved into a dynamic and engaging platform. The number of media partners creating daily content has steadily increased. The next step for Snap: making a push into TV territory. This exclusive white paper features a selection of original Snapchat shows and channels. Download the white paper and discover why Snapchat shows might represent the next generation of mobile TV.
Who’s raising the bar in terms of innovative TV activations? Find out in our latest round-up […]
Timeless VR, American Music Awards chatbot & Nord-Pixel-Derby football: Today’s best digital activations
Who’s pushing the boat out in terms of innovative TV activations? Find out in our latest round-up.
Spotlight on selected immersive experiences: how broadcasters, brands and filmmakers embrace VR
2016 may be called the Year Zero for bringing virtual reality into consumers’ living rooms. The virtual reality market has picked up speed over the past year and VR has become more accessible to mainstream audiences. VR devices across various price-points are now available on the market, which enables broadcasters, media companies and brands to make use of the versatile possibilities VR experiences offer. Hence, virtual reality has become a popular means to tell stories and bring the world closer to audiences. […]
Who’s pushing the boat out in terms of innovative TV activations? Find out in our latest round-up
Homeland: Surveillance Mission (Showtime, USA)
Gearing up for season six of political thriller series “Homeland”, which is set in New York City this time and will premiere on January 15, Showtime created an interactive New York City walking tour. The ‘Homeland: Surveillance Mission’ tasks fans to head to different physical show-related locations and unlock exclusive content from the new episodes. Additionally, fans can enter a sweepstakes from December 19 through December 30 for the chance to win cash and goodies. […]
How to speak like Pablo Escobar and more, in the latest & best online activations of TV shows!
Narcos: Speak Spanish Like El Patrón (Netflix, USA)
On September 5, 2016, shortly after it released the second season of its hit drama “Narcos”, Netflix teamed up with online language learning platform Babbel to help viewers and fans improve their Spanish. Under the slogan ‘Speak Spanish Like El Patrón’, a free demo has been released on Babbel. It teaches fans some of the terms used in the show with the help of real dialogues. The lesson, consisting of five parts, is available in six languages, including English, German, French, Italian, Swedish and Portuguese, and uses original photo and audio material from the show. It is promoted over Netflix and Babbel’s social media accounts, and has its own hashtag in different languages. […]
A Selection of Latino-Focused Digital Studios and their Most Popular YouTube Channels
Millennials increasingly turn to digital video for innovative, high-quality content. Multi-Channel Networks all over the world, which today are multifaceted companies that expand their reach beyond YouTube and are more accurately described as Multi-Platform Networks, operate in a highly competitive and steadily growing market.
The big MCNs from the US and Europe are most often in the spotlight and are still leading in terms of subscribers and video views. […]
Who’s pushing the boat out in terms of innovative digital activations? Find out in our latest round-up
Stranger Things: Stranger GIF (Netflix, International)
“Stranger Things”, Netflix’s new supernatural horror series about a boy who mysteriously disappeared, was released on July 15, 2016. In the series, the mother of the boy paints a type of ‘speak and spell’ or Ouija board on her living-room wall and uses christmas lights to communicate with her missing son. Netflix picked up this element and launched a GIF-creation tool that allows fans to send encrypted messages, ‘Stranger GIFs’, to their friends. […]