Here’s a run-down of recent virtual reality-related entertainment items via Berlin-based research and consulting company VAST MEDIA. For the Sept. 18 broadcast of the 68th Emmy Awards, Facebook worked with the Academy of Television Arts & Sciences to host a 360-degree video of Jimmy Kimmel’s monologue, featured across several Facebook pages. Viewable on desktops, smartphones and the Samsung Gear VR headset, the goal was to reach those not watching the awards broadcast.
- The Sept. 17 Ohio State vs. Oklahoma college football game was broadcast live in virtual reality, with Fox Sports and VR platform company LiveLike offering the first-time experience on an app for iOS, Android, Gear VR and the Oculus Rift. News emerged Sept. 23 that the app drew an estimated 37,000 viewers, causing Fox Sports to give the green light on a second live VR broadcast for the Oct. 8 Oklahoma vs. Texas game.
- On Sept. 15, NBC launched a YouTube 360-degree exclusive experience for the drama series “Blindspot.” Looking at the season’s premiere, it was NBC’s first behind-the-scenes virtual reality project, and worked via mobile and desktop. (…)
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