Unbreakable Kimmy Schmidt: Peeno Noir viral video campaign by Netflix
From a gag in the Netflix comedy hit “Unbreakable Kimmy Schmidt”, the song ‘Peeno Noir’ from its debut season has inspired a new ad campaign for the show.

The song was sung by character Titus Andromedon and gained a lot of attention. Now to promote the second season, Netflix alongside creative agency Darewin, is launching a global ‘exquisite corpse’ game on Twitter. Netflix original series handles across the globe joined in extending the song by finding new verses. … 

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