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Virtual Reality Storytelling

Virtual Reality Storytelling

Spotlight on selected immersive experiences: how broadcasters, brands and filmmakers embrace VR

2016 may be called the Year Zero for bringing virtual reality into consumers’ living rooms. The virtual reality market has picked up speed over the past year and VR has become more accessible to mainstream audiences. VR devices across various price-points are now available on the market, which enables broadcasters, media companies and brands to make use of the versatile possibilities VR experiences offer. Hence, virtual reality has become a popular means to tell stories and bring the world closer to audiences. […]

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Broadcaster Social TV Twitter Strategies: The World’s Best Practices 2012

From Twitter voting in Project Runway and the VMAs to Geordie Shore competitions, VAST MEDIA presents the best uses of Twitter in TV of late 2012.

In 2012, the Social TV landscape has been buzzing. TV broadcasters are offered a multiplicity of solutions to enhance their schedules and propel programmes onto the second screen.

Among the diverse range of options, a key player has emerged at the heart of most social TV strategies: Twitter, which has established itself as television’s favorite choice for second screen strategies. […]