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MIPTV 2014: How to be a Social Climber

MIPTV 2014 Session: The Producer's Toolbox: 10 Things You Should Know For Your Digital Strategy - How to be a Social Climber

MIPTV 2014 Session: The Producer’s Toolbox – How to be a Social Climber

Create a social-media buzz between episodes and your show will climb, said Matthias Puschmann of Germany’s VAST MEDIA. He brought case studies including E!’s “Rich Kids Of Beverly Hills” to the The Producer’s Toolbox: 10 Things You Should Know For Your Digital Strategy session.
That show, itself inspired by Instagram and Tumblr, created engagement with an Instagram-activated scavenger hunt. Discovery, meanwhile, built a tweet-powered distillery, where viewers of “Moonshiners” tweeted their votes to choose the brew they were making. “It used a key element of the show in an effective digital campaign to create a social buzz,” Puschmann said. […]

MIPTV 2014: VAST MEDIA Live On Stage @ The Producers’ Tool Box

MIPTV 2014: VAST MEDIA Live On Stage @ The Producers' Tool Box

Attending MIPTV? Don’t Miss Our Presentation:
The Producers’ Tool Box: 10 Things You Should Know For Your Digital Strategy
05 Apr 2014, 11:10-11:50, Audi A – Level 3 […]

April 3rd, 2014|Tags: , , , , |

VAST MEDIA unveils relaunch of the TV@WEB Database at MIPTV 2013

TV@WEB Database 2.0 Relaunch

VAST MEDIA unveils redesign of the TV@WEB Databse at MIPTV 2013
Berlin and Cannes, April 9, 2013  […]

April 9th, 2013|Tags: , , , |

tech rehearsal for MIPCube Lab 2013

Up next: tech rehearsal for MIPCube Lab 2013 at MIPTV in Cannes

April 8th, 2013|Tags: , , , , |

VAST MEDIA is a finalist of the MIPCube Lab 2013 competition

VAST MEDIA has been selected as 1 of 10 startups to pitch in the MIPCube Lab 2013. The MIPCube Lab competition focuses on startups whose work will help to advance the TV and video industry. It is part of the international content market MIPTV, which will take place April 8-11 in Cannes, France. […]

March 12th, 2013|Tags: , , |