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House of Cards: Netflix hijacked the CNN Republican debate

House of Cards: Netflix hijacked the CNN Republican debate
On December 15, 2015, Netflix hijacked the Republican Candidate Presidential Debate on CNN to build anticipation for the upcoming fourth season of “House of Cards”. Prior to the broadcast of the debate, Netflix turned to Twitter and Snapchat, teasing fans that ‘President Underwood will be making a special announcement tonight’. […]

January 12th, 2016|Tags: , , , , , , , |

Netflix – On Demand and On The Rise. A focus on Netflix’s social media strategy

Netflix - On Demand and On The Rise. A focus on Netflix's social strategy

Did you know that Netflix is responsible for over 1/3 of peak internet traffic hours in the US? In our latest white paper, learn how the SVoD company has changed content consumption, and how it uses social media to cultivate advocates. […]