Over the past two years artificial intelligence systems and automation technologies have become increasingly popular tools for enhancing sales, marketing and customer services. Especially chatbots have gained immense popularity in 2016 and numerous companies and brands have launched their own bots in order to enhance their services and engage with customers. […]
Who’s raising the bar in social TV this summer?
SO YOU THINK YOU CAN DANCE: DANCE PARTY WITH VYCLONE (FOX, USA)
In late June, FOX teamed up with the video sharing app Vyclone to extend the current season of So You Think You Can Dance. Viewers are asked to record themselves dancing with contestants of the past seasons and upload the videos. […]
From Twitter voting in Project Runway and the VMAs to Geordie Shore competitions, VAST MEDIA presents the best uses of Twitter in TV of late 2012.
In 2012, the Social TV landscape has been buzzing. TV broadcasters are offered a multiplicity of solutions to enhance their schedules and propel programmes onto the second screen.
Among the diverse range of options, a key player has emerged at the heart of most social TV strategies: Twitter, which has established itself as television’s favorite choice for second screen strategies. […]