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American Idol launches #IdolMoments for the final season

American Idol launches #IdolMoments in anticipation of the final season
To shorten the waiting time until the farewell season of singing competition “American Idol”, which is set to premiere on January 6, 2016, FOX launched an ‘#IdolMoments’ video compilation tool on the show’s official website on November 20. It allows fans to create and share a personalized highlight reel of their favorite “American Idol” moments. […]

December 10th, 2015|Tags: , , , , , |

Meerkat vs. Periscope – TV’s best uses of the two competing mobile streaming apps

Meerkat vs. Periscope - TV's best uses of the two competing mobile streaming apps

How can broadcasters embrace the two competing mobile streaming apps? Discover best practices to date. […]

Meerkat vs Periscope – How Broadcasters can Embrace the Two Competing Live Video Streaming Apps

Meerkat vs Periscope - How Broadcasters can Embrace the Two Competing Live Video Streaming Apps

The potential of live social video streaming has captured people’s attention and is currently one of the most discussed topics within the tech, television and social networking industry. […]

Game of Thrones, American Idol & Mr Robot: Today’s Best Social TV

Game of Thrones, American Idol & Mr Robot: Today’s Best Social TV, by VAST MEDIA

What shows are raising the social TV bar? Here are 3 campaigns you should have a look at!

Game of Thrones: #GOTWAR 2015 (Canalsat, France)
In anticipation of the fifth season of Game of Thrones, which premiered in France on April 13, 2015, French Pay-TV operator Canalsat again launched a Twitter-based ‘#GoTWar’ (designed and produced by Bigger than Fiction). From April 1 to 4, fans could join one of four armies and then participate in the daily Twitter battles taking place between 12 and 4 pm for the chance to win tickets for a private advanced screening of the first episode of season 5 on April 9. To enter the sweepstakes, fans had to write at least one Tweet including the channel’s Twitter handle @Canalsat, the hashtag #GoTWar and the hashtag of the army they wanted to join – #ArméeStark, #ArméeBaratheon, #ArméeLannister or #ArméeTargaryen (the four main houses fighting for the Iron Throne in the series). All tweets and retweets with an army’s hashtag added one soldier to that army. […]

American Idol, Germany’s Next Topmodel & Person of Interest: Today’s Best Social TV

American Idol, Germany's Next Topmodel & Person of Interest: Today's Best Social TV, by VAST MEDIA

Find out what shows are raising the social TV bar right now with exciting social media campaigns

Pop Idol: #IDOLTOP12 party live on Meerkat (Fox, USA)

The top 12 candidates of season 14 of the singing competition show “American Idol” were revealed live from the studios in Los Angeles on March 11, 2015. To engage fans prior to the broadcast of the ‘Top 12 Revealed’ episode, FOX used the newly launched live-video streaming app Meerkat to host a Twitter-based live stream from the #IdolTop12 party. The party was attended by the jury, contestants and other guests. The Meerkat app allows users to broadcast live from their smartphones or tablets to all of their Twitter or respectively Meerkat followers. […]

Gracepoint, The Cover & American Idol: Today’s Best Social TV

Gracepoint, The Cover & American Idol: Today's Best Social TV, by VAST MEDIA

What shows are raising the social TV bar right now?

GRACEPOINT: SUSPECT EVERYONE (FOX, USA)

For their new crime drama series Gracepoint, which premiered on October 2, 2014, FOX launched the accompanying website ‘Suspect Everyone’. During and after the episodes, fans are called upon to vote on who they suspect to have killed twelve-year-old Danny Solano, the murder victim from the first episode. The website is powered by Spredfast. Before voting on the characters they suspect to have killed Danny Solano, users can review the available information and evidence concerning the murder including a video with footage from the respective episode and interviews with the cast of the series. […]